Elf on the Shelf
Year
'25
Client
home&you
Service
3D · Motion Design
A Christmas campaign for home&you - a realistic 3D recreation of the brand's Elf on the Shelf toy, animated and brought to life for in-store screens. The elf runs, trips and drops his ticket. Paired with a set of campaign posters.
© Elf on the Shelf
Character
Built from scratch in Blender - modelled and textured to match the real physical toy as closely as possible. The goal was recognisable, not generic.
Animation
A short narrative sequence: the elf runs in, drops his ticket, freezes as the camera snaps in close - then swipes it back from the edge of frame. One beat, one punchline.
Airpods Max
Iceland